Are you in a sales or high-touch service business and want to grow your business?

Do you aspire to be more but need a little direction?

Are you living the “good life” and the life you want to live?

How would it feel to let go of your fear of the word “sales” and begin attracting more clients with less effort?

April Ristau

I’m April Ristau, founder and president of Armillary Coaching.  I work with sales and high-touch service people who want to breakthrough and build their business – whether self-employed or working for someone else.  These people usually do not see themselves as “salespeople” but know they have to do something different to grow their client base and their business.  Many times these people are turned off by the word “sales” and are actually fearful of it.  I had never seen myself as a salesperson, but was always effective in making my goals and attracting and retaining clients.  I feel like the key to my success is the relationship I develop with my clients, prospects, referral sources and colleagues.  I realize there are a lot of people out there who want to do well but just don’t know how to do it and need a little direction.

 That’s why I developed a program called the Sales Excellence Academy.  It’s a program that helps you build better relationships by improving your communication skills, which leads to more clients and more business.  It is the softer side of sales that allows you to be you, therefore attracting more clients to you.  Here are just a few things participants have said so far:

•  After (and while) taking this course, I started filling my law practice like crazy.
• This program allows me to do more of what I love and be more effective in my business.
• The class allowed me to realize sales doesn’t have to be scary, and that I’m actually pretty good at it, and it can be fun!
• I learned all those “sales tactics” many years ago and it’s always been a turnoff, April’s program has helped me see you don’t need all that to attract new clients.
• This is a class to help you be better in any business – to help you act like you own it, even if you don’t.
• Sales can be intimidating, but this is really about being better at relationships.
• I am being recognized at work and being given more opportunities since this class because I am taking more initiative and stepping up with confidence.

 Some of my clients are retail and commercial bankers, hospitality industry (such as wineries and country clubs) and small business owners such as coaches, lawyers, CPAs, financial advisors and more.

 I work with my clients in groups with training and one-on-one coaching.  I have found the clients who get the best results do a combination of the group training and one-on-one coaching.  This allows them to hear other’s approaches, get feedback from the group but then hone their individual skills during our one-on-one work. 

 So if you’re ready to be more effective at what you do and love your business/job again, give me a call or email and let’s talk about how coaching can help attract more clients to you!

I also offer training to Corporations and Small Businesses.

 To learn more about how we may be able to help you achieve success, email us or call (804) 306-2515.

 How does an armillary sphere relate to coaching?  These celestial compasses have been used by astronomers and navigators for millennia.  Just like an armillary sphere, effective coaching can help you find your direction and stay on course.